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Sales & Marketing

Sales & Marketing Effectiveness

Strong sales and marketing organizations successfully execute strategic plans in the marketplace. Lirette Consultants will assess your commercial capabilities, benchmark against industry best practices and design a plan to improve effectiveness and performance with customers and in the marketplace.

Customer & Trade Marketing

How you invest resources to communicate and demonstrate the value of your business or brand to customers can make or break a business plan. Lirette Consultants will develop customer marketing and trade strategies that get results.

Customer Planning & Management

Lirette Consultants will work with you to develop a loyal and growing customer base by improving your customer planning capabilities, creating an effective joint business planning process and optimizing how you influence customer performance.

Go-To-Market Execution

Lirette Consultants will work with you to develop an integrated plan to execute brand strategies, sales capabilities and customer insights.